"A Retail Appliance Store Priced a Video Recorder at 20% Above the Wholesale Cost..." — GMAT® Worked Solution
Source: Official Guide for GMAT® Review, 11th Edition
A retail appliance store priced a video recorder at 20% above the wholesale cost of $200. If a store employee applied the 10% employee discount to the retail price to buy the recorder, how much did the employee pay for the recorder?
(A) $198
(B) $216
(C) $220
(D) $230
(E) $240
Try it before reading on.
Setting Up the Problem
Start with the foundation: write what's given and what's asked.
- Given: wholesale cost is $200; retail price is 20% above cost; employee gets 10% discount off retail
- Asked: how much did the employee pay?
This problem involves a comparison — cost versus retail price versus discounted price. That's a good signal to use columns, even though the math is straightforward.
| Cost | Retail Price | Discounted Price | |
|---|---|---|---|
| Video Recorder | $200 | 20% above cost | 10% below retail |
Fill in what you know. Leave blanks where you need to calculate.
Step 1: Calculate the Retail Price
The retail price is 20% above the wholesale cost of $200.
Using fractions instead of decimals:
Write it as a fraction multiplication so you can cancel before multiplying:
Cancel the zeros. 100 and 200 share two zeros:
The retail price is $240.
Update the chart:
| Cost | Retail Price | Discounted Price | |
|---|---|---|---|
| Video Recorder | $200 | $240 | 10% below retail |
Step 2: Apply the Employee Discount
The employee gets a 10% discount off the retail price.
There are two ways to compute this:
Option A: Calculate 90% of the retail price (the fraction approach).
Option B: Calculate 10% of the retail price and subtract.
10% of 240 is 24. Subtract: .
Both methods work. Option B is slightly easier here because 10% of any number is just moving the decimal one place to the left. For 90%, the fraction multiplication is clean but requires a bit more work.
Use whichever is faster for the specific numbers in front of you. On this problem, Option B saves a step.
The employee pays $216.
Final chart:
| Cost | Retail Price | Discounted Price | |
|---|---|---|---|
| Video Recorder | $200 | $240 | $216 |
The answer is (B).
Why This Problem Matters
This is a warm-up — most test takers get it right. The math isn't complex, and there's no major trap answer pulling people toward a wrong option.
But the problem is worth doing carefully because it introduces two habits that scale up to harder percent word problems:
The fraction habit
Writing instead of seems like extra work on a problem this simple. And it's — here. On a harder problem, where the numbers are less clean and the computation has more steps, the fraction method prevents the dropped zeros and misaligned decimals that cost points. Building the habit on easy problems means it's already in place when the stakes are higher.
The column habit
Using columns for cost, retail price, and discounted price organizes the information visually. On this problem, you could hold all three numbers in your head. On a problem with multiple items, multiple discounts, or variables instead of numbers, the same column structure keeps everything visible and prevents mixing up which price goes where.
The combination — fractions for computation, columns for organization — handles most percent word problem setups on the GMAT®. The problems get harder. The system stays the same.
One additional note: memorizing times tables through 20 rather than just through 10 or 12 saves time on problems like this. Knowing that from memory eliminates the need for long multiplication. It's not essential, but it helps — and the confidence boost of recognizing a product instantly can help with momentum during the exam.
Want the full strategy behind this problem? Read: GMAT® Percent Word Problems: The Fraction System That Prevents Computation Errors
From Episode 36 of Real GMAT® Problems (The GMAT® Strategy Podcast).